Frequently asked questions
A few things people usually want to know before reaching out.
- What do you actually do?
- I help companies and startups untangle complicated problems - understanding what is actually going on, challenging assumptions, exploring the options, and designing practical solutions across systems, data, technology, and AI.
- Are you a freelance developer?
- No. My background includes software engineering, but I am not primarily a developer for hire. Technology and data are tools I use to solve a problem, not the product itself - most of the value is in the thinking that happens before anything gets built.
- Who do you typically work with?
- Teams and founders who are facing a problem that is more complicated than it first looks - ambiguous requirements, systems that do not fit together, or a decision that needs more context before it can be made well.
- What is Agaya Cloud?
- Agaya Cloud is the company I founded. It is building TrueSignal, a product focused on post-purchase intelligence - helping companies understand what happens after a transaction and turn those signals into useful product and customer insights.
- Do you take on new engagements?
- Yes, the fastest way to reach me is directly - see the contact page for details.
- Where can I read more of your thinking?
- The blog has articles and problem-solving notes, and the tools section has small, free tools built to work through specific problems.